Exhibition Planning meeting

We presented the following last night from the Marketing team:

We explained our idea about creating a viral video for promotional reasons, especially as in the new building there will be screens but no where for posters.  We will also have a space to project a film in the entrance to the exhibition.  I think instead of creating a costly sponsors wall using vinyl stickers, we could project the sponsors logos here instead. So the idea is to get a huge range of interesting quotes that we can use for our PR and Marketing campaign, they can be edited into different films and used as images, we can even use people answers to create a story without the actual questions!  The top 10 questions and the format for answering them was as follows after the survey:

Why should you come to our exhibition?	3-words
What makes our exhibition different?	3-words
What does creativity smell like?	Image
How do you define yourself now?	Short sentence
Who were you at the beginning of the course? And who are you know?	Short sentence
What if imagination didn’t exist?	3-words
What does diversity taste like?	Object
What form has your artefact taken?	Object
What does taking risks look like?	Object
What was your best failure?	Short sentence

We also discussed our PR plan, contacts database, press coverage reports, and the framework we have outlined for the website.  Which currently stands as:

Exhibition Website framework
The headings below are just to show the outline structure, we can decide on these at a later date:
Homepage/About/Contact
    This page will contain the following elements:

Exhibition information

name

dates and times

location

link to map for location

Details of an exhibition related events

private view

talks

workshop

any other experiential events

Featured student profile

2 students a week until exhibition week

Viral film

    perhaps even different versions of the film

Twitter feed

    showing regular updates

Social media icons

        facebook, twitter, linked in
    Mailing list
        somewhere for interested parties to submit email addresses for mailing list

Contact       

contact details/info request

Showcase/Profiles
    This page will contain the profiles for each student, each student must provide:
        Name
        Question
        Images (3-4 each?)
        Contact details
        650 word synopsis
Press
    A record of the press coverage received, and photo calls
Sponsorship/Supporters

This page will contain details of our sponsors as well as details for any prospective sponsors (the pdf), contact details for the sponsorship team, and perhaps a way of requesting a call? This will include the background info on CSM and web links.